INTRODUCTION/BACKGROUND
Pink & Blue is a project of Pernia Textiles (pvt) ltd.
It is one of the fastest growing kids brand providing highest quality products
to its clients. Pink & Blue promises to bring you the finest garments for
your kids of age 0-14 years. Each outfit is crafted using purest fabric and
much love to ensure maximum comfort and durability. With Pink & Blue you
are guaranteed to find your kid’s favorite go-to essentials. Thank you for
choosing our products for your little cutie.
TARGET CUSTOMER
Pink & Blue is a broad-reaching retail brand stretching
from 0 years old to 14 Years old Kids of both genders. Pink & Blue target
customers are mothers who want their kids to look best in modern and
comfortable clothes. They take note of the current trends and like to style
their kids according to current fashion. They respond well to seasonal changes
and want different outfits for different occasions. Pink & Blue makes it
much easier for the parents and kids to get casual product range for day to day
use. In this day and age where economic issues are riddling the country with
each passing day and even the international market, Pink & Blue provides
its target audience with an economical alternative for high-end fashion for
kids. They take their inspiration from their friends, shopping malls, magazines
and spend plenty of time shopping online. They are women of all ages who
understand fashion the way it was supposed to. Festivities and events bring out
the best in them for their kids and they want to explore every possible good
fashion wear brand and Pink & Blue provides a one-stop solution for their
kids till the age of 14 years.
PRODUCT ASSORTMENT
GIRLS
1.
Girl Dresses
2.
Frocks
3.
Tunic tops
4.
Tee Shirts
5.
Eastern Clothes
6.
Denim Bottoms
7.
Cotton Pants
8.
Jackets
9.
Sweaters
10.
Wide Range of Accessories
such as Bags, Hair Clips and Bands
BOYS
1.
Causal Shirts
2.
Tee Shirts
3.
Eastern Clothes
4.
Denim Bottoms
5.
Cotton Pants
6.
Jackets Sweaters
Store Locations
S-No |
Address |
Phone Number |
1 |
Pink and Blue, Zain Mall, Skardu. |
3465092255 |
2 |
Pink and Blue, Gilgit. |
3129446655 |
3 |
Pink and Blue, Day to Day, Abbottabad. |
|
4 |
Pink and Blue, Admire, Saddar, Peshawar. |
3439909281 |
5 |
Pink and Blue, Best&Less Family Mall, University Rd,
Peshawar. |
3339337999 |
6 |
Pink and Blue, Rifel, Sindhbad Plaza, Commercial Market,
Rawalpindi. |
3485376422 |
7 |
Pink and Blue, Jinnah Super, F-7 Islamabad. |
3215092681 |
8 |
Pink and Blue, LDS, Jhang. |
3055112209 |
9 |
Pink and Blue, Faisalabad Cloth House, Chichawatni. |
3006901689 |
10 |
Pink and Blue, Faisal Mall, Mian Channu. |
3009835590 |
11 |
Pink and Blue, Main Kareem Block Market Lahore |
Franchise Policy
Pin and Blue aim to expand in all the cities of Pakistan,
and space required for outlets ranges from 1000 sq. ft. to 2000 sq. ft.
The brand offers its franchise in 4 Million of which 15% is
non-refundable and the rest is refundable.
The renovation would be the responsibility of franchisee as
per the drawings of franchisor.
The sales staff i.e. their hiring and salaries would be the
responsibility of Franchisor.
Franchisee margin shall be 22% flat on all categories of
current year, In case of Sales the franchisee margin shall be reduced to 18%.